Social Entrepreneurship: How Brands Can Win in the Digital Age — with Kyle Mortensen

Ever wonder why some brands are able to create an extremely loyal fan base while their competitors with similar products or services are left out of the party?

Watch The Full Program Below

Joining me is marketing expert Kyle Mortensen. Kyle is the CEO of the NEW SCIENCE agency. An unconventional company based on over 15 years in the youth marketing space, his far-reaching relationships, and his restless creativity.  He describes his approach to serving entertainment and lifestyle brands, products and initiatives as “expansive marketing”, and has worked with such brands as Coca-Cola, Nike, THQ, Scion, Ubisoft, Subway, and WhoozNXT.com.

In addition to his other efforts he manages rapper Slimkid3 of legendary hip-hop group The Pharcyde along with rock band A.i., and works with film composer Bennett Salvay (Jeepers Creepers, Friday Night Lights).